Tagline

After talking to others I have changed my logo to kmart. It is more accessible to a NZ audience however it is not a NZ company (I was worried that 'buy local' with a nz company could be taken the wrong way) It also has ties to sweatshops:

http://www.abc.net.au/news/2013-06-24/australian-retailers-linked-to-sweatshop-abuse/4773738


I also did some more research so I could con=me up with a better tagline:

http://www.businessinsider.com.au/bangladesh-garment-workers-2013-5?op=1#the-countrys-garment-industry-employs-about-4-million-people-at-4500-factories-7

http://www.monitorglobaloutlook.com/Briefings/2014/07/China-needs-labor-reforms-not-just-wage-raises2

http://www.bloomberg.com/news/2014-05-06/china-workers-power-sets-off-strikes-for-nike-wal-mart.html

New Tagline: